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4 Tips for Data Quality Maintenance

Ashly Arndt | January 29, 2024

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Disposable Email Addresses: What Are They and How Should Email Marketers Handle Them?

Over the past few months we have been diving in on the topic of “inactive” email addresses and how marketers might manage them to improve email marketing performance. Continuing on the path of understanding inactive email addresses, I thought it appropriate to tackle one of the lesser understood examples: disposable email addresses.

 

Balancing data quality with data simplicity

If companies have extremely complex processes for gathering data and turning into meaningful business results, it’s probably best for them to focus on eliminating extraneous steps.

Resolving data quality problems crucial to success

Data quality has grown increasingly important across the private sector, as having accurate, complete and consistent information is key to developing long-term relationships and driving customer satisfaction, regardless of industry.

Poor data quality can compromise big data's promise

Businesses have been abuzz about big data's potential throughout 2012, as the tool became accessible to a wider range of smaller companies.

Volume, variety, velocity and quality

When it comes to big data, most companies are familiar with its volume, variety and velocity, but they may not be as attuned to data quality.

Database activity monitoring used to observe employee behavior

Database management can sometimes be challenging.

Data entry important to quality control

Data quality issues are derived from a number of sources, including inaccurate entry processes and migrating information to a new storage environment.

Big data management projects should be all-encompassing

Big data projects are growing in abundance in the private sector, especially as more companies embrace cloud and mobile computing initiatives that enable them to accumulate more information in regard to operations.

Various data management tactics critical to insight

Lack of data oversight could lead to long-term problems, as the best information archives have components that will last a long time as context for future analytics efforts.

UPS: Online shoppers waiting later to get best bargains

Web sellers can expect heavy shopping activity in the last two weeks before Christmas, according to UPS.
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