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The Data Governance and Information Quality (DGIQ) Conference and Dataversity took their talents to sunny San Diego this week. DGIQ looks at the latest trends and practices used by the leaders in the data space and how they apply strategies around data governance and data quality. This event had a heavy focus on the emergence of data governance and regulatory issues companies are facing in regards to their own data as well as the importance of understanding the integrity and quality of their data moving forward to help drive the bottom line.

Do you ever wonder how, no matter what you do, your competition consistently gets ahead of you? Well, you’re not alone! Unfortunately, this is a common frustration for a lot of marketers. We all know how invaluable gaining a competitive advantage is; the challenge is figuring out the how, the what, and the when. While there may not be one simple solution, lead nurturing is one of the best ways to beat out your competition.

This year’s Experian Marketing Suite (EMS) Client Summit was one of many celebrations. This marked the tenth anniversary of Client Summit. There were many exciting announcements at the event including the news surrounding the finalization of the divestiture from Experian announced in November. There was also a bit of anticipation of what the new company and EMS experience would look like. 

This week I had the opportunity to join leading marketing and Ecommerce professionals at the Internet Retail Conference & Exhibition (IRCE) show in Chicago, Illinois. While the windy city may be known for its beloved Cubs, Blackhawks, and deep dish pizza, this week it became the pinnacle of Ecommerce. Thousands of industry professionals attended to collaborate and discuss some of the problems they face and some of the innovative things they’re working on. While this show had a multitude of businesses attending, it was clear that consumer-centric organizations were king.

The Financial Brand Forum conference in Las Vegas was packed with sage advice and excellent ideas for bank and credit union marketers to ponder and act upon. Several sessions, such as the insightful opening keynote from Ray Davis of Umpqua Bank and the equally compelling keynote from Eric Ryan of Method, focused on the importance of organizational culture. Employee engagement and empowerment are key to success when the primary source of differentiation is how well you understand your customers and how far you are prepared to go to meet their needs.

In the world of data management, there is a lot of terminology that is used interchangeably. For example: validation and verification or fuzzy matching and identity resolution; these are similar terms that are widely used in our ecosystem. Data quality and data governance are two examples of terms that are not synonyms, but are often confused, and with good reason. These two terms are symbiotic, meaning they are interdependent on each other. You don’t really want to do one without the other.

This morning, the Pan-Mass Challenge (PMC) announced that Experian is officially sponsoring the 2017 race. We are excited to share this news and to put our support behind an organization that many of our own employees have been passionate about for years. 

Affectionately dubbed ‘The Catalina Wine Mixer’ for many years by Experian Data Quality employees who have attended, CS Week 2017 certainly lived up to its reputation as being the biggest event of the year. This year’s conference took place in San Antonio, Texas and centered around customer service within the electric, gas and water/wastewater utility industries. The event drew a crowd of about 2,000 utilities professionals from all over the United States and Canada. 

Experian is dedicated to making a meaningful impact in the communities that we live and operate in. Through relationships with non-profit organizations, financial support of local programs or initiatives, and encouraging employees to participate in community service, we champion multiple important causes while simultaneously encouraging a strong culture of caring across the organization. 

According to a study by 451 research, the cloud storage market is expected to double from 2016 to 2017, with cloud storage costs jumping from $19 billion to nearly $40 billion. As organizations prepare to invest even more in storing their data, it is important to remember that storing vast amounts of data is only valuable when you know what to do with that data. Storing data you do not use can cost more than you may think.